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Digital Chocolate Games Surpass 20M Monthly Users On Facebook

Date: Nov 15 2010 06:31:46 Source: gamasutra.com Views:
KeyWord: Digital Chocolate, Facebook, AppData, Millionaire City

Mobile and social game developer Digital Chocolate says its Facebook titles now have 20 million monthly active users -- a milestone reached less than two months after the studio hit the 12 million mark.

Digital Chocolate claims to have attracted more new daily active users than any other app developer on Facebook. Many of those new users are playing Millionaire City, the studio's biggest title and the seventh most popular game on Facebook with 12.4 million users, according to figures from AppData.

Founded in 2003 by Trip Hawkins and headquartered in San Mateo, Digital Chocolate has offices in Helsinki, Barcelona, Bangalore, and Mexicali. It is best known for mobile and social game releases like MMA Pro Fighter, Rollercoaster Rush, Tower Bloxx, and the aforementioned Millionaire City.

The studio has launched four titles on Facebook in the past two weeks -- Hollywood City, Island God, Vegas City, and Epic Fighters -- and plans to introduce one more game later this month. Digital Chocolate is currently the tenth biggest application developer on Facebook.

Digital Chocolate also notes that its games have seen over 80 million downloads on smartphones like Apple's iPhone and Google's Android devices. It has released an iPhone edition of Millionaire City, and an Android edition is forthcoming.

"Our growth across the world's most exciting platforms separates us from the crowd," says Digital Chocolate president Marc Metis. "We are unique in combining social gaming expertise, leadership on both Facebook and mobile, a global approach, technology leverage, and scale."

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