II. Bon Jovi Uses CrowdStar's Facebook Games To Sell Digital Music
Bon Jovi is getting into social gaming today by distributing the band's digital music through games on Facebook. The band is partnering with CrowdStar to bundle its digital album, virtual goods and virtual currency together on the gaming platform's social games—Happy Aquarium, Happy Island and It Girl.So as users play the games, players will be given the opportunity to purchase the Bon Jovi Greatest Hits Bundle which includes a digital download of Bon Jovi's Greatest Hits, Facebook Credits, as well as branded Bon Jovi virtual goods that enable special benefits within the games, and a coupon code for the Bon Jovi online store.
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