Disney Playdom is launching on April 9th in time for Earth Day called Animal Kingdom Explorers, which takes Animal Kingdom to Facebook to see if you might be interested in an advanced look at the game.
Inspired by scenes and locations from the Disney Animal Kingdom theme park, the game was created in partnership with the park's scientists to ensure environmentally correct game play. Players will have the opportunity to become part of the Global Wildlife Research team, learn about rare and endangered species and build their own virtual preserves to house and protect hundreds of animals and plants from around the globe.Players are even encouraged to be conscious of the needs of animals and their habitats - placing animals who cohabitate well next to each other will earn the player extra points.
The launch of Disney Animal Kingdom Explorers demonstrates the continued execution of Disney's social gaming strategy -- merging Disney IP with Playdom's expertise in social game play, which together, have successfully launched and sustained other hidden object social games, such as Gardens of Time. Disney Animal Kingdom Explorers is the first hidden object game on Facebook to highlight animals, and classic, hand-drawn Disney animation brings the game to life in a way only Disney can.
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