Top Shot: The Game tasks players with building up an impressive gun collection and then using these weapons to complete various challenges. Acquiring firearms and taking on challenges rewards players with experience points and soft currency. Certain firearms are level-locked, requiring players to gain a specific number of experience levels before they can use it. Others may only be purchased with hard currency, making it highly likely that players will need to reach for their Facebook Credits to see Top Shot: The Game's full content. Hard currency is awarded on every level up, but at a very slow rate.

Social features include the aforementioned leaderboards and the ability to compare statistics with friends. As players level up and unlock awards, they also gain various different "titles" which they may choose to publicly display on their profile. Players are also given the opportunity to share the news of new firearm acquisitions and other achievements on their Timeline.