Will EA Playfish Pull the Plug on The Sims Social?

Date: May 10 2012 05:52:17 Source: Business Insider Views:
KeyWord: EA Playfish, The Sims Social Shut Down, Playfish Closing The Sims Social, The Sims Social Closing, The Sims Social Shuttered
Electronic Arts has handed the keys to The Sims Social, one of its top social games, over to its Playfish India studio—where social games are sent to be maintained with slight updates until they are discontinued.

By Matt Lynley From Business Insider

The Sims Social Shut Down Rumor

Most recently, The Sims Social had 2.7 million daily active users, compared to CityVille's 6 million daily active users, according to AppData.

Electronic Arts used to send games to sunset to the Playfish studio in Shanghai, but that studio took over development on a Facebook version of EA's top game Sim City, which has been in development for about two years.

The Sims Social Shut Down Rumor

When CityVille came out and quickly sprang to become the most popular game on Facebook, Electronic Arts decided it had to make Sim City for Facebook a triple-A title in order to compete, so it put the entire Shanghai studio on the game, one source said.



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