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Facebook Just Added 5 Special Features for Mother's Day

Date: May 12 2017 22:00:50 Source: http://www.adweek.com Views:
KeyWord: facebook,just,added,5,special,features,mother,s,day

It’s Mother’s Day weekend, so Facebook is rolling out a handful of festive bells and whistles. After all, the social network claims that there were 105 million posts saluting good ol’ mom last May.

facebook_mothers_day

Here are five unusual features you might notice on Facebook and sister platform Instagram, per an email from the digital giant.

1. Personalized cards
On Sunday, many users will notice virtual cards directed at moms in their news feeds.

2. Flower power
In Facebook reactions for comments, such as love, wow, ha ha, there will also be a “thankful” button with a flower-basket emoji.

3. Stick it to ’em
Instagram will evidently have Mother’s Day-themed stickers this weekend, although details are scant.

4. Snapchat-like overlays
Via Facebook Camera, Facebook’s standalone, Snapchat-like app, Facebook users will find some new colorful, Mother’s Day-themed masks and frames. If they swipe right of the news feed, they’ll be able to find a tray with such special effects.

5. Honor Mom with goodwill
Lastly, in the U.S. only, Facebook users can start a charitable movement with a couple of clicks, raising money for friends or a good cause.

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